Albert Albert in Anhui charm flying heroic beauty to create Huishang brilliant

Anhui north and south across the Jianghuai, Anhui is an agricultural province, light industry province, but also a major province in the consumption of underwear, a population of 90,000,000 large provinces, consumer awareness of underwear, consumer attitudes and consumer habits are immature. Wannan and northern Anhui folk and living habits are very different, Anhui, a consumer psychology: the existence of blind psychology. Anhui underwear " business, super " is the first-line brand in the mainstream. The underwear area of ​​large shopping centers is narrowing, and the underwear area of ​​supermarkets is expanding. Anhui consumption level is not high, in the back and forth under the attack of the situation, there Xuzhou, Wuhan, the east Nanjing Yiwu, west of Zhengzhou, which also restricted the development of underwear space.

However, in July 2010 , Yingli Beauty International Co., Ltd. Anhui Branch opened the curtain of gongs, drums and laughter in the flagship store of Zhonglv Plaza in Zhanqian Road, Hefei. And all this is the result of the marriage between Yingzileli and the Qin and Jin Dynasties in Anhui, so that all the partners have to believe that they can join hands and use their strength to enhance the brand and conquer the magic power of the market.

英姿丽人

Previously, the company was mainly engaged in distribution of underwear business, although achieved good results, but also laid some hidden dangers: mainly in the brand influence, the lack of brand as the core of marketing inputs and management, Open up are a number of husband and wife shop, portfolio stores, retail investors, not the brand culture and ideas and consumers to establish deep ties, the brand pull on the terminal is not enough, there is not high quality outlets, not only in the "quality" can not be improved, and In the "volume" is also not a breakthrough, Qin Yun firms realized that the market can not be so stagnant, and enhance underwear brand vitality, terminal pull, chain quality, market share is imperative!

In the underwear industry from the sprout to the big bang today, just a few years, many brands on the market, the so-called "chaotic flowers for the eyes", multi-party procurement Qin Yin firms, and actively run between the investment associations and ordering, fireworks Blurred, lost direction. Consumers have no choice, terminal operators are also a headache, operating costs rising year by year, intense competition, the new store profit growth point where?

爱心伟业在皖魅力飞扬   英姿丽人再创徽商辉煌

Qin Yun firms found that: as a fashion industry, the strength of the brand underwear terminal decide whether it can seize the commanding heights of the terminal market. To solve the business philosophy and market investment in two issues of beauty Pose brand in the underwear market has an irresistible market effect and brand influence.

In corporate culture and brand, the company is the first brand in the country to promote the "love" of the cultural transmission as the concept of brand underwear chain, committed to "care for women beautiful and healthy, let love spread all over the world" as the mission, combined with Owning to its strong and self-owned brand, with the style of "Being Responsible, Keeping Promise, Being Pragmatic and Efficient" and the core of "Integrity, Customer First, Mutual Benefit, Teamwork, Thanksgiving Returns, Attention to Details and Pursuit of Perfection" Values ​​won the majority of customers and consumers a high degree of appreciation and trust, in 2008 , "Yingli beauty" won the China Quality Information Association, China Central Television jointly launched the "best-selling underwear industry in China market, the preferred brand," the same year, "Brilliance" Alifen "won both the" 2008 China Top Brand in Reputation and Quality Satisfaction for Women's Market "hosted by China Brand Association and China Enterprise Competitiveness Promotion Association. Top Ten preferred value of joining the brand. "

After an in-depth study, Qin Yun firms decided to cooperate with the British beauty, in Hong Kong set up Hong Kong International Co., Ltd. Yingzijili International Co., Ltd. Anhui Branch, to achieve powerful combination to reproduce Huishang brilliant!

We have reason to believe: love Albert in Anhui charm flying Yingzi beauty create Huishang brilliant!

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