"Experts from the Guangzhou Fiber Product Testing Institute, such as Guan Xiaoyuan, have warned against labeling polyester fiber products as 'seven-hole cotton' on product names. This can mislead consumers into thinking they are purchasing real cotton, when in fact, the product is made of chemical fibers. The reporter shared this concern with industry experts.
Industry professionals have pointed out that merchants often use terms like 'seven-hole cotton' or 'nine-hole cotton' to attract buyers, purely for marketing purposes. They urge the media to expose these misleading practices so that consumers can make informed decisions and avoid being deceived.
The market for winter quilts has seen a surge, with various perforated "quilts" becoming highly popular, priced from tens to hundreds of dollars. However, according to reports, these so-called 'hole cotton' quilts are not made of cotton at all but are actually polyester-based products, which fall under the category of synthetic fibers.
Compared to traditional quilts, seven-hole and five-hole cotton offer advantages such as softness, lightness, warmth, and ease of cleaning. However, many counterfeit products on the market do not contain 100% genuine 'seven-hole cotton'—they often mix in other materials, leading to lower quality.
According to experts from the China National Textile Association, when purchasing 'seven-hole' quilts, weight is not the main factor—most are around three pounds. Instead, the choice should depend on the season: winter quilts are suitable for indoor temperatures between 4°C and 12°C, while spring and autumn models work best in 12°C to 22°C, and air-conditioning quilts are ideal for above 22°C. Different manufacturers produce varying levels of quality and price, so it's recommended to choose well-known brands.
Some consumers, like Mr. He from Taiyuan, were confused by the term 'seven-hole cotton.' While shopping, he was told the product was 100% cotton, only to find out later that it contained 90% polyester and 10% cotton. Salespeople later changed their story, claiming the outer cover was pure cotton, but the filling was not. Such misleading practices are widespread, with many consumers unknowingly buying chemical fiber products believing them to be cotton.
The term 'hole cotton' is often misunderstood by the public, who associate it with natural cotton. In reality, the name comes from the appearance of polyester fibers under a microscope, which show multiple holes in their cross-section. Experts explain that more holes generally mean better insulation, breathability, and softness due to increased air retention. However, the term 'seven-hole cotton' is misleading, and it should more accurately be called 'seven-hole polyester fiber.'
Industry insiders revealed that the term was coined without proper research, but it caught on because it tapped into consumer preferences for cotton. Cotton is widely trusted and associated with comfort, making it an attractive marketing label.
For consumers looking to buy 'seven-hole' bedding, experts suggest checking both the filling and the fabric. Ensure the quilt is fully filled, the fabric is tightly woven, and the texture feels smooth and resilient. If the quilt feels sticky or doesn't bounce back, it may indicate poor-quality fillings. Additionally, check the seams for even stitching and straight lines, as high-quality quilts will have consistent craftsmanship.
While four-hole, seven-hole, and nine-hole fibers operate on similar principles, seven-hole and nine-hole options tend to be more advanced, offering greater comfort and fluffiness, though at a higher cost."
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