The mainstream consumer groups of HIM branded apparel target male customers aged between 25 and 40 years old. The target consumer group emphasizes fashion and elegance, elegant style of dress, and HIM masters ideal fashion, and the outstanding design concept is not perfect. Fit. In recent years, the demand for the men's wear market has rapidly expanded, and the men's wear brand market that is positioned for elegant fashion has not had enough market share. Therefore, finding a comfortable fashion space between formal and Casual Wear has a strong market competitiveness.
The HIM brand has developed a number of direct sales stores and franchise stores in key commercial areas in the first- and second-tier cities across the country. The brand has been highly recognized by many well-known department stores and shopping malls. Has won the elite of all walks of life and fashion upstart favor and sought after.
HIM's extensive and powerful VIP customer base network is uniquely advantageous. HIM's VIP customer base has high loyalty, strong purchasing power and stable consumption. It is an important market supporter for HIM. HIM pays special attention to the growth and cultivation of VIP customer base, and organizes special preferential activities for VIP on a regular basis. VIP provides service tracking and after-sales feedback for VIP all year round to ensure that VIP customers enjoy exquisite preferential treatment.
The HIM brand carefully selects high-quality customers with rich experience in apparel business, promotes the joining of strong and powerful alliances, and promotes chain monopolies in major cities across the country.
With High Quality resources in South China, HIM has grown into a large-scale enterprise integrating development, production and sales. The production base in Guangzhou has first-class supporting facilities, complete collaborative operations, and modern professional management.
HIM brand clothing is not produced, it is creative, each of the carefully crafted products are flowing the designer's soul, flowing the essence of HIM. Its design team, which travels through the fashion capitals of the world, creates up to thousands of models each year, with a wide variety of products and a series of distinct products, so as to meet different product mix requirements across the country.
HIM brand intelligent production technology and equipment, sophisticated top technology to give Asians the proportion of self-cultivation and tailoring, from the choice of materials to the market each step is meticulous. The powerful integrated production capability ensures that the quality of HIM is fully guaranteed and fundamentally eliminates the drawbacks of the OEM brand.
The HIM brand firmly believes that fashion does not mean that luxury materials are piled up. It fully meets the public's zealous pursuit of the trend. The most popular design, the obvious price advantage formed the brand's wings in the market competition.
HIM has a strong and professional development team to provide the latest information and effective support to all localities in a timely and prompt manner, so that each customer can receive a full range of business guidance from the site to the operation.
Company Name: Guangzhou HanChong Clothing Co., Ltd.
Yulin_Lynn HIMuomo Hanchong
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