Shanxi Baiyuan listed on the stone trousers industry "earthquake"

On December 8, Shanxi Baiyuan Pants Industry Chain Co., Ltd. was listed on the Shenzhen Stock Exchange. This is the future clothing company in the IPO cold environment, Baiyuan Pants became the fourth clothing company in the A shares listed after the Senma clothing, Jiumu Wang, Lanzi.

The news of the 100-round listing went wild, causing great shock and a loss in the lions' slacks industry. People in the industry know that Baiyuan’s origins and growth experience have similarities with many Shishi garment companies. In 1995, the trousers industry was established. At that time, Baixuan, which was a small facade, established a way to achieve development through franchising. After 17 years of continuous development, Baiyuan’s current franchise network has covered 28 provinces and municipalities (autonomous regions) in the country, with more than 1,600 franchised stores, and established in 13 regional center cities such as Shenyang, Nanjing, Jinan and Chengdu. The logistics center has established a marketing network throughout the country, covering a wide range of trousers, casual pants and jeans.

According to the Prospectus of Baiyuan Pants Industry, from 2008 to 2010, the company's operating income increased from 212 million yuan to 403 million yuan, net profit rose from 21.01 million yuan to 43.41 million yuan, and the compound growth rate was 37.87% and 43.74 respectively. % In the first half of 2011, the company realized operating revenue of 213.7684 million yuan and net profit of 25,423,500 yuan, continuing to maintain rapid growth. Guo Jun, the marketing director of Jiulu Garment Co., Ltd., who had obtained the listing news from the Hundred Pounds, appeared to be extremely calm, as if this were expected. Guo Jun, who knows the competitors of the industry, told reporters that the main reasons for the rapid development of the trousers industry are twofold: First, benefit from the rapid growth in the number of stores; Second, improve the product structure, increase the proportion of direct sales, and raise prices. The company's gross profit margin caused by such factors continued to rise.

"Baiyue listed, really beyond expectations, this is a spur to the Shishi trousers industry, but also an incentive." Analysis of Yang Zhi, President of Desai (Beijing) International Fashion Co., Ltd. pointed out that The listing of round trousers industry provides a viable model for the development of a large number of SMEs in the city, such as Baiyuanyuan, through the capital market. In particular, the supply chain management system in line with the business development of the Hundreds Trousers Industry realizes the integration and synchronization of information flow, logistics and capital flow in the supply chain, enabling all parties to produce synergies in production, logistics, transportation and sales. It is more worth learning.

Far school pants industry, learning nine pastoral Wang. The ringing of the 100-round listed bell will undoubtedly provide a timely and powerful momentum for the Shishi trousers that are striding across the road. Shishi casual trousers Association official pointed out that the Shishi has a huge pants industry, brought together more than 300 casual pants, trousers and other companies, among them, there are many companies such as Wei Lanxi, Sihailong, Zhouzhi. “This provides us with the motivation to learn from experience and speed up access to the capital market.” The responsible person wrote, hoping that following the successful listing of A-shares in the A-share market, the fifth apparel company was from Shishi, especially from the Shishi. Pants business!